Work From Wherever
THAT and The Altimeter Group created satirical objects and NTFs in response to the uncertainty and cluelessness around what the future of work would be in the early stages of the post-vaccine pandemic. The Work From Wherever collection takes familiar digital working tools and has adapted them to different environments, like in the office and in the metaverse.
Available at workfromwherever.shop and opensea.
Role: Lead Art Director/Designer (Branding, Illustration, Art Direction)
Team: Julia Gorbach (Project Lead), Justin Pearlman (3D Artist), The Altimeter Group, Nathan Phillips, Cassie Hice, Tan Hamilton, Christine Austin, Dave Kalvert
IRL Objects
First we started by creating real life objects of digital tools. All handmade in Maine with premium materials. The photography was simple going for this plain white office feel. Text on there felt like it could easily be put together in powerpoint.
Booklet
A booklet explaining the project and each object is available with every purchase of a Work From Wherever object.
NFT Versions
For the NFTs, we sculpted 3D versions of the IRL objects, animated them, and promoted them on these colorful voids to show how these fun and silly objects can be used in any digital office space.
Illustrations
Made simple line corporate-like icon illustrations for the Work From Wherever album which takes some of the sounds of working from home anywhere with you.
Videos
To further showcase the collection, we made some funny videos that showcase the confusing hybrid work environment and how these objects could possibly be used.
